PUTUMAYO designer Hasegawa-san introduces his brand to our customers! (The video will play in a new window.)

PUTUMAYO blends a little bit of everything – Lolita, punk and gothic styles – to create something truly unique. Among fans they are known as a “punk Lolita” brand and we therefore categorize them as Lolita, however you will see many of their items in both our Gothic & Lolita and Rock & Punk collections.

As you see in the video linked to your left, PUTUMAYO's designer conceives of the brand as "cute, but with a poisonous atmosphere". In that sense, they embody everything that people love about Japanese street fashion in a single brand.

  • Nyanko Wrist Watch

    $30.00 Accessories
    These cute wrist watches feature a 3D silhouette of a black cat next to the dial. These are staff selected by Putumayo, but are actually produced by another brand. Size:Dial diameter: 3cm (1.18")Thickness: 0.8cm (0.31")Belt len...
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  • Ribbon Socks

    $29.00 Socks
    These short socks are perfect for summer, and feature cute little ribbons around the top as well as an embroidered Putumayo crown logo. Material: 56% cotton, 24% acrylic, 18% polyester, 2% polyurethane Size:Length: 21cm (8.3")
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  • Trump Alice Umbrella

    $85.00 Accessories
    This umbrella has a design of a trump motif pattern on the base, with watches, rabbit and Alice pattern arranged in a elaborate pattern around the exterior. Ruffles give it a sense of volume and has a beautiful shape when folde...
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  • Frame Work Pullover

    $98.00 Shirts
    This off-the-shoulder pullover's design is cool, and a little bit sexy! It has a flared shape and an asymmetric cut. The pattern features a dot design and original logo motif on the front. It can easily match with pants or a sk...
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  • Frame Work T-shirt

    $55.00 Shirts
    This short-sleeved t-shirt features a metallic print on the neckline of the front. The foil print features a cool motif pattern of a coffin, crown, and heart. It's pattern comes in different monochromatic colors and are printed...
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  • Sticky Layered Tank Top

    $48.00 Shirts
    This top is layered as two different tank styles.The top one shows off a print that is arranged to look like random peeling stickers. The under tank has a diamond trump pattern. Material:Body cut-and-sew material 95% cotton, 5%...
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  • Frill Cuffs

    $38.00 Accessories
    These delicate wrist cuffs are the perfect accent to finish a  coordination! The cuffs have lace around the edges but also display a lace print across the cotton ruffle. Material: 100%  cotton Size:Width (lace included) 10cm (4...
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  • Wonderland Asymmetrical Onepiece

    $146.00 Dresses
    This asymmetrical dress is made from soft comfortable fabric and has a ruffled hem printed with the Wonderland series print. The chest and sleeves have layers of ruffled chiffon.  Material:Body cut-and-sew material and striped ...
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  • Wonderland One-piece

    $168.00 Dresses
    This dress has a hem that hangs longer in the back giving off a more mature look. A Wonderland print is around the hem of the dress and ruffles slightly. The puff sleeve is chiffon and matches the included choker. A satin ribbo...
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  • Sailor Collar One-piece

    $159.00 Dresses
    This one piece dress has a cute sailor collar design with puff sleeves and pleating in the skirt. Colored ribbon matches the collar to the hem. An embroidered Crown Bear "Coat of Arms" is on the chest. A traditional tie is incl...
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  • Perfume Cat Dress

    $158.00 Dresses
    This two piece set comes with a long ribbon ruffled hem cut-and-sew dress and matching bloomer set. The one piece has a print of a cute cat and plaid accents along the hem and shoulders. The set can be worn together or separate...
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  • Classical Time Cutsew One Piece

    $189.00 Dresses
    This one-piece can be worn in various styles as it comes with a satin ribbon and a lace up belt. The skirt portion has a tulle overlay that can be pulled up on the side. Around the hem and across chest there is a jewelry motif ...
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  • Classical Time One Piece

    $189.00 Dresses
    This one-piece has a very gorgeous atmosphere, decorated with tulle ruffle in four tiers across the chest. At four spots on the skirt you are able to gather up the dress making a beautiful silhouette while showing off the under...
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  • Stripe Short Pants

    $145.00 Pants
    These shorts come with matching striped suspenders attached! You can simply remove the suspenders if you want to try a variety of outfits. There is elastic at the waist for comfort, but it is only in the back so you can still t...
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  • Carousel 2-way Pants

    $146.00 Pants
    With these knee-length pants you can enjoy mix-and-matching by turning up the position of the hem! Around the hem outside is a carousel print while inside there is a stripe print. There are buttons to adjust the hem to your des...
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  • Random Jacquard Skirt

    $149.00 Skirts
    This cut-and-sew skirt has a unique wave-like textured material, matching in the "random Jacquard" series! The left side has pleats while the right side has cute layered frills. Belt decorations and layers that can clip over th...
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Tokyo Rebel

158 Allen St.
New York, NY 10002
Ph: 212-460-9100