NEW NYC STORE NOW OPEN
158 ALLEN ST.
NEW YORK, NY 10002
Store hours: 1PM-8PM 6 days a week
NO PETS --- PLEASE WATCH YOUR CHILDREN
Our store is at the same location as the Baby, the Stars Shine Bright New York store! It's a two-for-one!
All of the brands you see here are available at our new store.
Directions to our store:
Take the F train to the 2nd Ave. station. Take the 1st Ave. exit and follow signs towards Allen St. Cross to the other side of Allen St. and walk south 2 blocks to #158.
By car (from points east and north):
Take the Brooklyn-Queens Expressway (278) to the Williamsburgh Bridge. Get in the 2nd lane from the right as you enter the bridge. Stay in that lane all the way to Allen St., then make a right. Drive 2 blocks north to #158. Metered street parking is available. (Credit cards are accepted.)
By car (from points west and south):
Take I-78 to the Holland Tunnel. Keep left at the tunnel egress for Canal St. East. Drive approximately 6 blocks (looking on your left) and then turn left on Centre St. Drive 2 blocks (looking on your right) and then turn right on Grand St. After around 9 blocks, turn left onto Allen St. Drive 2 blocks to #158. (Blocks are approximate depending on what you consider a block!)
If you're planning a trip, we are within walking distance of many fine downtown boutique and chain hotels including SIXTY LES, the Bowery Hotel, Thompson LES, the GEM Hotel SoHo, and many more. Our neighborhood is home to a wide variety of trendy eating establishments, boutique clothing stores, a Blue Ribbon Sushi, at least one Macaron shop, many bakeries, and at least two Japanese-style creperies, one of which also serves bubble tea. There is a Starbucks one block south for those who just want to rest their feet at a familiar place for a little while (though it can get busy!).
Changing room rules
We allow try-ons of most items that we carry, however please understand that most of our clothes are limited editions or even one-offs, so we have to minimize the shelf wear they undergo.
1) Please ask to use the changing area and show a staff member what you'd like to try on.
2) You can bring a maximum of three items into the changing room and five total during your visit. Please pick out your very favorite items to try on.
3) No bags in the changing room.
4) Certain items may be restricted from try-ons, especially blouses, underwear and socks.
5) We ask that you wear a top and/or socks when trying on clothes and shoes, respectively.